Meaningful Program
Emotional Reality: Why Is There No Content without Emotion Today? (18+)
Todorov Vladimir
Todorov Vladimir

Director of Media Development, Rambler&Co, Editor-in-Chief, Lenta.ru

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Description of the event

What does digitized delight look like? You've definitely seen it - a red heart under a social media post. For content to be trending, it has to resonate. Reality has been captured by emotion, dry facts are a thing of the past. How did this happen and what can be done about it? Vladimir Torodov, Director of Media Development at Rambler&Co and Editor-in-Chief of Lenta.ru, will share with you his experience of working with emotions in content. Real examples and practical advice await you. Don't miss the opportunity to learn the secrets of a professional.